Pollinating Online: The Master LinkedIn Strategy & Slide Deck for Entrepreneurs Today, I had the absolute pleasure of partnering with WeBC to deliver a live workshop to an incredible cohort of women entrepreneurs across British Columbia: “Pollinating...
The Seasons of Business: Finding Your Purpose When the Landscape Shifts As a woman entrepreneur, your business is likely more than just a company; it’s a reflection of your passion for making a difference. But the daily demands—the endless to-do lists, marketing...
The Invisible Wall: Why Men Don’t Buy From Women-Owned Businesses It’s 2025, and we’re supposedly living in a world of gender equality. Yet, a frustrating reality persists: many women-owned businesses struggle to attract male clients. It’s like...
Unlock the Power of AI: Opportunities for Your Business (and Staying Safe in the AI Landscape) As marketing professionals, we’re always learning and growing – there’s never a dull moment! While we love what we do, it often means hours of computer time. We...
Why Your Business Needs a Blog: More Than Just a “News” Section In today’s digital landscape, your website isn’t just a static brochure – it’s a dynamic hub for connecting with your audience and establishing your expertise. One of the...
